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29 September - Wednesday
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eCommCongress & Expo the event brings together the largest online retailers, giving them the opportunity to share experience in sales, good practices and customer service. 10.00 AM – 4.40 PM
10:00 - 10:10 Discovery and introductory cities 10:10 - 10:30 From user experience to more conversions - Anton Katsarov - founder, Creativiso studio 10:30 - 10:50 How to increase the turnover of your online store with Buy now, pay later payments - Ivaylo Ivanov, Executive Director of NewPay 10:50 - 11:20 SaaS Ecommerce Platform - How To Use It Properly? - Georgi Kostov - Manager, Gombashop
11:20 - 11:30 Short break and networking
11:30 - 12:00 How to recognize successful traders and build sales teams? Also applicable for offline stores - Georgi Hristulev - business consultant and NLP trainer 12:00 - 12:20 Post Purchase Upsells How to increase our turnover by 10% per day without having more customers - Ruslan Leteyski - Manager, CheckoutX 12:20 - 12:45 Discussion panel - the future of e-commerce - Miroslava Staneva, Brand Marketing Manager eMAG, Lyubomir Stoyanov - organizer eCommCongress, Ivaylo Ivanov - Executive Director, NewPay
12:45 - 1:45 Lunch break and networking
1:45- 2:10 E2E (End to End) processes for online trading. Loading, storage and extension. Prerequisites for business growth - Lyubomir Baburov - Executive Director Ozone.bg 2:10 - 2:30 The road to success with an influencer campaign - Teodor Gunev - founder, Oscar Organic 2:30 - 3:00 Discussion panel: The secrets of a successful partnership with influencers - Hristomir Vitanov - Muro - manager ANOMALY, Sonya Yankova - influencer, Ralitsa Behar - Mihailov - marketing and PR expert 3:00 - 3:30 Better results from Facebook advertising with the help of more data - CAPI and the realities after iOS 14.5 - Borislav Velev - Education Lead Bulgaria - Facebook Authorized Sales Partner program
3:30 - 3:40 Short break and networking
3:40 - 4:00 Dido Grigorov - Head of SEO, Serpact 4:00 - 4:30 The new VAT rules imposed by the EU, the import of goods and sales outside Bulgaria in platforms such as Etsy, Amazon, eBay - Stefka Vasileva - accountant, SV Smart Consultin 4:30 - 4:40 Final words, raffle with prizes.
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Vitosha Hall, floor 1 |
30 September - Thursday
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eCommCongress & Expo the event brings together the largest online retailers, giving them the opportunity to share experience in sales, good practices and customer service. 10.00 AM – 1.10 PM
10:00 - 10:10 Opening and introductory words. 10:10 - 10:30 From 0 to the first 500+ orders. Important steps and lessons - Svetoslav Todorov - Manager, Beluga IT 10:30 - 10:50 Deliveries to the USA - lessons from last year and upcoming changes in USPS - Boyan Kartev - manager, Post One 10:50 - 11:10 Discussion panel - Audio content as a way to build societies for the benefit of the brand - Vasilena Valchanova - marketing consultant, Lyubomir Stoyanov - organizer eCommCongress
11:10 - 11:20 A short break
11:20 - 11:40 Vertical content for online traders and the differences between TikTok, Reels and #Shorts - Veselin Tonov - Manager, Video Factory 11:40 - 12:00 What is the key to the hearts of customers and the successful development in the category of fast moving consumer goods - the experience of eBag.bg - Ivan Alexandrov - manager, eBag.bg, Lyubomir Stoyanov - organizer, eCommCongress 12:00 - 12:20 Application of artificial intelligence in sales - Nikolay Neroev - manager, Bobobizz 12:20 - 12:40 How to reveal consumer attitudes and engage attention - Ivan Ivanchev - Manager, EasyAds 1:00 - 1:20 Etsy Business - What Are Successful Sales Strategies To Launch Your Sales Abroad 1:20 - 1:30 Final words and closing of the event - Lyubomir Stoyanov, organizer, eCommCongress
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Vitosha Hall, floor 1 |
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2.00 PM – 4.00 PM Master class of Prof. Kaftandjiev Topic: Product and packaging design and its key role in the company's multi-channel corporate communication. |
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Exhibition Hall 4 |
1 October - Friday
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Digi Pay the event for secure and affordable digital payments 09.00 AM – 05.50 PM
9.00 REGISTRATION COFFEE DISCUSSIONS FIRST PANEL - TOPIC: THE CHALLENGES OF OPEN BANKING 9.30 - 9.40 New European policies and requirements - digital payments, digital identity and digital wallet, Eva Maydell, Member of the European Parliament, Economic and Monetary Affairs Committee 9.40 - 9.55 National Regulations, Challenges and Solutions, BNB 9.55 - 10.15 How banks change in the direction of Open Banking, Victor Stoyanov, Head of Remote Service & Digital Channels, UniCredit Bulbank 10.15-10.25 The benefits of the new InfoPay service, which combines information of business customers about all accounts and stocks in different banks, Dаniel Alexiev, Deputy Director of Payment Services, BORICA 10.25-10.40 Open Banking - New Horizons for Digital Payments, Merdihan Ismailov, Chief Digital and Information Director, IRIS Solutions 10.40 -10.55 Fintech innovators and the challenges they face in Open Banking, Filip Mutafis, Paysera 10.55-11.15 DISCUSSION Moderator: Goran Angelov, Founder and CEO, IBS Bulgaria
11.15-11.30 COFFEE BREAK
PRESENTATIONS AND DISCUSSION SECOND PANEL - TOPIC: DIGITAL PAYMENTS AND DIGITAL JOURNEY 11.30-11.40 Challenges and benefits of digital payments for online merchants, Janet Naydenova, President of the Bulgarian e-commerce association 11.40-11.50 Electronic Identification, Neli Yolovska, Sales Director, BORICA 11.50-12.05 The new normal in the world of identification: the digital life of people and companies, Alexander Stanev, Chief Operations Officer, Evrotrust 12.05.12.20 Lightning Network - a global open standard for P2P payments on Internet, which competes with card and bank payments, Radoy Stoyanov, VP of Financial Services Industry, DIGITALL 12.20-12.35 Discussion Moderator: Eduard Tsvetanov, Patterns Technology
12.35-13.20 LUNCH TOPIC: Digital Payments and Customer Journey 1.20-1.35 Detelina Momcheva, Settle 1.35-1.50 Successful models in the payment business and customer experience, Jordan Stoyanov, CEO, PayMan Group 1.50-2.00 Marina Schideroff, Founder and Chief Design Officer, FramCreative Solutions Techniques for a better user experience in digital payments, CEO 2.00-2.15 Piotr Narczyc, Account Executive, OneSpan CEE and Baltics "Customer Identification and Authentication in the Digital Journey" 2.15-2.30 DISCUSSION Moderator: Eduard Tsvetanov, Patterns Technology 2.30-2.45 COFFEE BREAK
PRESENATIONS AND DISCUSSION THIRD PANEL TOPIC: Live show about fraud prevention 2.45-3.00 Trends in cybercrime in online payments, Svetlin Lazarov, Head of Digital Analysis and Open Sources, DGCOC 3.00-3.15 Combatting fraud in the world of real time transactions, How to empower fincrime teams to ensure safety for banking customers and preserve user experience, Svilen Stanchev, IBS Bulgaria 3.15-3.35 Ivaylo Mateev, Member of the Management Board, UBB 3.35-3.50 Adversary Mapping for Proactive Cyber Defence, Asen Taskov, Vice President Cyber Security, Paysafe Group 3.50-4.05 The future of decentralized financial services DeFi - how to make financial services more secure by avoiding the human factor, Hristo Peev, CEO, Motion Software 4.05-4.20 Subverting blockchains: real risk or irrational hype Boris Goncharov, Chief Strategy Officer, Amatas 4.30-4.40 DISSCUSION Moderator: Pavel Kaminsky, CEO, 7Security
4.40-4.50 COFFEE BREAK
LIVE DEMONSTRATIONS 4.50-5.20 Live show for fraud prevention in the digital world, Marcin Nadolny, Head of Banking and Insurance Fraud for EMEA region & Weder Souza, Senior Banking Fraud Expert, SAS Institute 5.20-5.40 Hacking techniques for customer fraud - trends and development of phishing attacks, Pavel Georgiev and Milcho Hekimov, Bulgarian Association of Certified Ethical Hackers 5.40-5.50 DISSCUSION Moderator: Pavel Kaminski, CEO, 7Security 6.00 CLOSING |
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Vitosha Hall, floor 1 |
